Drones are clearly the future, and I look forward to the day when I can sit in my backyard on a warm summer afternoon with a cool gin and tonic and a pellet gun and shoot them down.Kidding. Mostly.
The good folks in this week's Startup of the Week are doing their part to make this vision a reality. We are pleased to bring you SOTW #16: Skyworks Aerial Systems.
In just one sentence, what is your company offering/what do you do?
Skyworks Aerial Systems builds open drone platform to make drone application easy and accessible to anyone.
Briefly, what makes you unique / different / special?
Our drone kits address the underlying issue in current drone technology advancement - high barrier of entry for development. We put all our efforts in creating a platform that is simple to implement and easy to scale. We specially tackle the education market as an entry point to showcase the ease of use. Packaging together open hardware and community-driven collaborative development platform, we allow users to create new drone applications without wasting time and effort in understanding the complexity of robotics.
What is the one thing you love the most about running a startup?
Forming a team and growing together. Startups thrive on the culture, friendships, and effectiveness of the team. To build and preserve a high team morale, we constantly seek out new ideas among ourselves, and we love inspiring team members to achieve great things.
What is the hardest or most surprising part of running a startup?
Storytelling. To be able to articulate our vision and ideas through effective communications to different audiences. The audience could be an investor, or end user, or a new hire - although the core story is the same, HOW to tell it to different people in a way they can understand is tricky. People feel unease when they are confused, and creating a crystal clear message can be difficult at times, so we try to avoid jargon. A lot of people still have a natural negative perspective on “drones”, so we lay out examples of useful and meaningful applications that such flying robot can provide to help educate our audiences. We love those “Aha” moments when we explain “imaging sending a drone through a radioactive area without endangering a human”.
Do you have any success stories (big or small) you would like to share?
We were awarded a state funded contract to develop an indoor entertainment drone show, as called “The Flying Orchestra”! Las Vegas is the entertainment capital of the world, and there’s much commercial potential in using these aerial robots as theatrical elements. We are glad to work on a project that merges art and technology.
How, if in any way, has Foundersuite helped your company?
The Startup Docs section is a great library resource! Access to templates help us tremendously in understanding what is standard or best practices in pitching, navigating through legal paperwork, identify key metrics, and creating business and financial models.
Finally, what is your best tip, hack, or piece of advice for entrepreneurs?
Don’t be intimidated to reach out to important people and simply ASK. Whether it is for sales, PR, or building advisors and investors, many valuable people are willing to help you succeed. Refine your value proposition again and again. Don’t be afraid to experiment.
Ed. Note: be sure to check out their Kickstarter campaign! :)